Tweet A lot of clients often tell me they receive email with these incredible offers for listing a web site in 1000s of search engines. My response is to ask – Of these 300,000 search engines, how many are really effective? Even if it was true that 20% were worth it, the remaining may lead…
Tweet BMD has been a “Google Engage” agency for over 2 years. This allows us to work closely with Google to optimise web search for our clients. To become certified, we’ve completed a range of comprehensive training programs covering areas such as Google AdWords, Pay-Per-Click (PPC), Keywords, organic and paid search, display network, Google Analytics,…
Tweet We have been tracking the traffic on our client sites over many years with the help of various statistics software. Most of our client sites now use Google Analytics which helps track their return on investment when using an on-line paid campaign, such as Google Adwords. The correlation between paid advertising and non-paid search…
Tweet We posed a similar question two years ago about mobile access on web sites when the Android phone was first released. Since then we have seen a plethora of smart devices including the iPad, mini and tablets. What kind of experience does your visitor have on your web site? Does the site automatically adjust…
Tweet Creating a new web site for our client Stonehenge Wear was always going to be a tough act to follow. This would not be due to the lack of confidence in our design skills, but rather, the need to work with another designer … who is no ordinary artist either. The goal was simple…
Tweet The most frequent problems related to sending email newsletters are related to IP reputation and mail server blacklisting issues. The following top 10 tips can improve the quality of your email and get it into client in-boxes : Create and protect quality IP and domain sending reputations. If the email is considered spam and…
Tweet The threat of Facebook becoming a part of people’s every day lives is growing. Consuming more of users’ online time, and that doesn’t appear to be abaiting. Facebook has a great deal of control over users privacy, therefore is a powerful marketing tool for content and online retail. Facebook offers users a many reasons…
Tweet by Mike Mills Understanding the internet fundamentals will help you in appraising a domain name. Criteria for evaluation Top level domain names (TLDs) are very important. This sets the memorability of the domain, good TLDs express a more professional and experienced business. COM, NET, and ORG are currently the most credible and best known…
Tweet Web sites are complicated, no matter how big or small, so how do we really know their true status on the web? For a start, consider the homepage as there are at least 7 inspection points to check for search engine suitability. How can we be sure that a site’s investment is maximising returns?…
Tweet Google tops the brand list, according to BrandZ’s top 100 brand ranking for 2008. For the second year in a row with an estimated value at $85,057 million, Google leads other heavyweights, such as GE, Microsoft, China Mobile, IBM, and Apple. Source: WebGuild
